For Anyone in the Travel Trade
Travel Agencies
Let's put your clients somewhere no one else can.
The Opportunity
Northern Kenya has some of the country's most striking landscapes and richest cultures, but decades of conflict, poor roads, and thin infrastructure kept it off almost every operator's map. That's now changing, and Ajabu Wild is one of the few companies working there.
One of our co-founders spent years in peacebuilding work in the region, which gave us trusted relationships with communities that took time to earn and can't be shortcut. We're using that access to co-create campsites and experiences with local communities, some bookable only through us.
For agencies whose clients have done the classic Kenya circuit and want somewhere genuinely undiscovered, this is it: real expedition travel, accessible without extreme fitness demands, backed by clear itineraries and logistics so you can sell it with confidence.
We're still early-stage, and that's part of the opportunity, get in now, alongside the communities shaping this region's tourism from the ground up.
Full-Service DMC
A Fully Operational DMC, Built Around Your Client
Ajabu Wild is a fully operational Destination Management Company on the ground in northern Kenya, not a broker reselling someone else's itinerary. That means we can co-design every trip with your team, shaping the pace, comfort level and activities around your client's exact profile, then run the entire operation ourselves: guiding, logistics, permits, safety and community relationships included. We can package it as a partnership or under a white label, so that the trip is fully executed under your brand, and your client experiences it as entirely yours.
Group Size
We can do trips for both large and smaller groups.
Season
Depends on the itinerary. Some routes are difficult to access during the rainy season.
Lead Time
6–12 weeks for custom departures, but availability of lodges might be limited on short notice.
What We Offer: A Low-Risk Way to Find Out If This Sells
A seat on an upcoming expedition
Ask us about joining a scouting or scheduled expedition to the Chalbi Desert, Lake Turkana or the Suguta Valley: a low-cost way for one of your specialists to experience the product before selling it.
A dedicated point of contact
Direct access to Theo Hollander for proposal turnaround, availability and problem-solving: no call centre, no time-zone delays.
Co-branded itinerary material
Ready-to-use itinerary documents and destination notes carrying your own branding, so your team spends less time building the pitch to your client.
Client Profile
Adventure Tourists
Wants true adventure and cultural immersion, away from the masses.
Repeat Safari Traveller
Someone who has gone on safari before and wants something wilder and more authentic.
Physically Ready
Genuinely wants to walk, trek and camp, not just view wildlife from a vehicle.
Values Authenticity
Values remoteness and authenticity over five-star polish.
Refined Explorer
Someone who wants to be at one with nature, but with luxury.
People-First Curiosity
Is drawn to a destination's people and their connection to their land, not only its wildlife.
“Ajabu Wild took us far beyond the usual safari trails: camping under the stars in northern Kenya was unlike anything I've ever experienced. Remote, raw, and breathtakingly beautiful.”
Juliet Field·London, UK